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dialogue 18 May 2003
...
GF:
Time is structure. A lot of problems come when we try to structure
things that can’t be. Why do we always try to re-script this
human picture? Because we always want a structure to understand.
If it were time to re-design a plane and they actually did start
from scratch, and they realized, ‘Oh, if the plane were actually
a different shape and it were lower, would we actually save on material
resources for the architecture that loads them, etc.? But it’s
already too late because the structures are already in place: the
airports are built, etc.
CS:
I guess you could just a create a lift… pull the whole plane
onto a scissor lift to get it ot the right height…
GF:
Or introducing a new, trained factory where they all have specific
new tasks.
Cassis:
Humans don’t want to change once they’re … people
get afraid and scared and they don’t want to change.
GF:
This is just the natural course of life. Things get big and bloated
and then they die. And then they shrink.
SP:
I need an example!?
GF:
City planning: we have these office buildings that are use-less.
So we have to change the purpose of them and make them into residences
thereby getting life going downtown, converting all these empty
office buildings into luxury condos. Hopefully that combined with
having people down there living shopping and eating will breathe
new life into it.
SP:
Which part is the ‘bloating’ business?
GF:
Too many of one thing, you know. You push with, 'This is the place
that we need all the office buildings,’ but then business
moves, and all those things are empty and use-less. There was a
hotel that I was consulting for, and they were saying that although
they were the first hotel in the neighborhood and had something
like 300 rooms. But suddenly all these little boutique hotels started
popping up with only 100 rooms to fill and they are booked all the
time, which keeps their exclusivity high. And the 300-something
room hotel can’t stay full, so now they’re obsolete
in some way. It’s hard for them to meet their needs in some
way. So ‘slow’ is smaller, more flexible, alternatives,
opposite.
...
CS:
...and also designing with longevity in mind as well as re-use.
When you think about what you were saying about buildings, in terms
of New York commercial real estate, where you’ve got a shop
that’s there for 2 years, then you tear it down, renovate,
stir up all the asbestos, bring in new materials, throw the other
stuff away… it’s a completely wasteful exercise. Then
you think about a company like Camper—they get these spaces
and just move in and open up boxes of shoes and start selling them,
and then they design around the whole commerce process and the way
customers 'inhabit' the space.. So it’s a designed shop, but
they’ve used the real estate from the moment they had it,
and in some sense it’s participatory.
GF:
There’s a friend of mine, Russell, who ’s doing a project
called Vacant, where he’ll go into whatever city and just
move into an empty space for one month and then move to another
city.
CS:
Do they squat in the store?
GF:
No, they do get a one month lease or maybe the person donates it
or somebody sponsors it. But it makes use of these dead spaces and
brings people there again, at least for a month.
CS:
I love it. Using the interstitial space. Very slow!
SP:
what are they doing in the space?
GF:
They sell custom products or artists products or small-run things.
Shoes, books, whatever. It was founded in London and then it was
here and then it moved to L.A., but they were having conflicts with
the Tokyo timing…
...
CS:
The edges of slow are not defined. Neither are the edges of slow
around design practice clear yet. There’s a movement around
what they’re calling ‘slow technology,’ and there’s
been some valid exploration on that topic by a group at the PLAY
interaction institute in Gothenburg, where they’re exploring
different expressions of reading and writing information . The Clock
of the Long Now I guess is aiming to be a slow technology. With
the interactive TV stuff that I was designing a couple of years
ago we clearly recognized difference between interacting with things
that are pre-programmed in the technology or interacting with other
people across the technology. Does it enable new forms of expression
to come forth? Or does it create specific parameters of what you
can do within the scope of the use of that thing. Which I think
could apply as well to products and architectural space. So flows
of people, the body, through physical space, the use of a product.
...
(Dick
van Hoff’s kitchen machines
are touched on)
CS: ... I like that the machines are used toward very specific ends,
and yet enable something deeper to happen for the user.
SP:
You know the thing about that which I don’t think is a very
productive example? That the scale at which my action manifests
itself is limited because it’s mechanical. Compared to the
slow technology idea, it seems like the layers at which I can affect
my world are limited.
CS:
But again the thing about this that I like is that you use something
like this and then you go into another room in your house and you’re
pushing a button and you wonder, ‘I wonder if there’s
another way that I could get this thing to run?’ it opens
up that kind of awareness around the use of machines that goes beyond
the thing that you’re using.
SP:
It’s like a ‘laying bare of the device’ kind of
project.
Cassis:
What I wonder is what really makes people change their process?
What makes them question that button? Because as we said earlier,
people are so resistant to change, that process I find really interesting.
I just read The Drama of the Gifted Child, where there are these
narcissistic cycles of generations that make them more resistant
to change. Like, how can you design so that people really get the
awareness and really want to change? Often something really drastic
has to happen like a catastrophe.
DG:
It seems like people are really unwilling to change for a long-term
outcome, whereas an immediate difference that they can perceive
makes change much easier to accept and more natural. Is this a little
bit like the hand-powered flashlight or cell phone charger? This
project (kitchen machines) seem to really work on the conceptual
scale.
SP:
I guess I’m thinking about how do I understand that thing
in terms of some larger system? And if I don’t make that connection—when
I push this button I’m actually affecting the water supply
in the city because the power comes from a dam, etc. where I’m
suddenly connected to this larger system. And I think that this
slow design thing you’re trying to flesh out is very much
to create an awareness of that. These projects are clever and all,
but who was saying the thing about good design being rarified?
GF:
John, the last time we were here. I don’t know why we were
on this discussion of well-noted design which tends to be small.
Why is it that expensive, etc. once you try to give it to the masses
it’s a whole other thing.
...
DG:
There’s somebody who seems perfect in the context of slowness,
Ivan Illich. I don’t know if you guys have read or know of
him. He’s a theorist who wrote in the ‘70’s—‘Energy
and Equity’ which takes a look of energy across many nations
and many fields through transportation and looks at energy used
by flight, by automobile, by bicycle, by walking and analyzes the
kind of options available and the amount of energy, and as the energy
expenditure increases for any given mode of transportation, the
more options there are… so what he does is he very precisely
calculates the speed limit at which automobiles should be regulated
to 20 miles per hour, because it’s the maximum speed that
somebody on a bicycle could carry themselves, and that’s a
distributed form of technology. And he does this incredible analysis
about limiting technology in order to balance available technology
and energy. He says, automobiles are here, they’re here to
stay and that’s fine, but they can only go 20 miles per hour.
Because the fact that somebody can go 90 miles per hour while the
rest of the world can only go 15 or 20 creates this huge disparity.
And he makes a really precise and beautiful argument. He also looks
at the post office and breaks it down in terms of communication.
Like western medicine, he kind of debunks the scientific-ation and
westernization of western medicine against tribal medicine. He does
the same thing regarding education. He looks at whole systems.
CS:
there was an article in the New Yorker about the whole traffic pattern
thing. It was interesting because it pointed out that the problem
of traffic has less to do with the volume of cars on the road than
with the behaviours of the drivers. So the article specifically
talked about these people that map the behaviours of drivers. It’s
kind of what I was thinking about when I was talking about airports
and how people move through them: what are the things that you can
regulate? One of the things they talked about with the traffic is
that there will always be certain personalities of drivers. Some
are lane changers, who always think they will go faster if they
get in the next lane. But if everybody had to go 20 miles per hour,
it seems like there wouldn’t be as much of that, because getting
there faster wouldn’t be as much of an issue.
SP:
I think it would still be an issue.
CS:
I have this thing with my son where I’m always running late.
Anyway, I realized that even if we’re running late, if we
just take our time, it only really takes us about 3 minutes longer
to get anywhere than if we’re rushing and I’m stressing
out and telling him to hurry. So I don’t know if that’s
part of Illich’s argument, but I’m interested to read
it.
SP:
That’s a matter of perception, which I think is definitely
something that’s involved. You perceive if you’re rushed
that you’re going to get there faster.
DG:
You perceive time more vividly.
SP:
You feel like you’re going faster, but…
Cassis:
… you’re disconnected. You’re disconnected more
and more.
SP:
There’s a book that I think Michael Bell wrote called Slow
Space.
CS:
Someone just told me about it. He teaches at Columbia and I was
thinking about inviting him to one of these. The thesis of the book
is something about how we experience architecture in the city, and
that time is a 4th dimension of urban experience.
...
(CS
brings up the ‘slow doorbell,' one of the projects of the
‘slow technology’ group in Sweden)
CS:
I’m not really sure that it works. I guess it depends where
it is and how frequently you go there. When I think about my doorbell
on my apartment, it rarely gets used. By a maintenance guy from
the building. Or maybe a neighbor…
GF:
So it should be his favorite song.
CS:
it’s like ringtones.
GF:
I wish it could be—I’d be like ‘I love this part…’
CS:
You would experience it in the house, but it wouldn’t work
for the person visiting unless it were a persistent activity for
him/her, in which case, if you were ringing someone’s doorbell
that much, at some point they might give you your own key anyway…
SP:
Well, I think it’s the case of who is the experience for.
I think it’s for the homeowner, not the visitor.
GF:
It offers a great solution to my personal doorbell problem, which
is that it screams in my apartment but the person outside is totally
oblivious to what they’re doing to me. Then once they’re
inside and they hear it they go, ‘Oh my god, I’m so
sorry.’ Because people who know me touch it very lightly.
If there were some feedback, you’d know what you were doing.
SP:
You bring up another interesting issue for me around ‘slow’:
On the one hand, there seems to be a scale problem. Some examples
that I keep hearing here are about the literal-ness of ‘slow,’
things that slowly happen. But the slow you’re after is more
of a thing that happens across scale. It’s really a quality
of life problem. If someone can tell the scale of the way that doorbell
button has an impact on your life, the solution being feedback…
Cassis:
The feedback would be a little electric shock.
GF:
No, if they heard it. If there were some sound. Some people’s
buzzers you can hear, which makes you aware of what you’re
doing, your pressure. If everything had that involvement, that direct
feedback, then maybe you wouldn’t become so detached. But
that’s where we’re at now. Everything is ‘bombardmentalism’
because we’re so disconnected. Pile it on, because people
are not going to get it otherwise.
Cassis:
Right, and how are you going to get away from it? I try by not watching
TV, but that’s difficult too.
GF:
Yeah, then you’re out of touch with certain conversations...
Cassis:
I like what it does to me. I write a lot more film music now, and
I find that images just have a huge impact on me. I realize that
as I don’t watch TV something hasn’t happened with me.
CS:
Bombardment is interesting.You can be from the fields of Kansas
and walk out on the street in New York for the first time and feel
totally bombarded. But when you live in a place, there’s a
flow, and in fact a symbiosis. It’s kind of like the city
is an eco-system. Whereas, I wouldn’t necessarily call media
imagesa coherent system, they’re not symbiotic, even when
they’re telling a story. I also think they’re trying
to do something very different. I think they’re trying to
activate fight-or-flight instincts, they’re trying to activate
primal instincts that get us excited and bring our attention to
what they’re advertising, etc. I find that withdrawing from
television has not been difficult at all. People say to me, ‘Oh
my god, how do you get your information?’
GF:
You listen more carefully to what everybody is talking about.
...
SP:
The thing that Greg said about feedback is really interesting.
DG:
Really interesting. I’m trying to think of all the things
I do on a daily basis that I don’t have feedback for. There’s
a huge list in some ways. Like when you call a person’s cell
phone, you hear it ring, but you don’t know whether it’s
off, if it’s on vibrate, if it’s loud, and you have
no idea what’s happening on the other end. The other thing
is taking out the garbage. That’s something that you put input
into and get no feedback from. If you put a little or a lot in,
the same thing happens: the garbage truck comes and it disappears.
But what are all the things you do in a day and get no feedback
from, even though your putting input into lots of things. It would
be an interesting list.
...
DG:
I wonder if a huge theme out of tonight might not have been that
of ‘legibility.’ I mean, what is legible about our materially-understandable
world? How legible is this cup to me in terms of where it came from
and where it’s going to go? It’s kind of like the idea
of ‘reading’ everything, the objects around us, as part
of feedback, as part of understanding. I think that a lot of the
world is illegible. And that has a lot to do with what’s going
on and the choices we make.
SP:
Although there are a lot of things about this cup that you can know.
Cups in general have a kind of legibility. I know it’s that
way (stands it up) rather than that way (upside down), that is if
I want it to contain something. There are basic design things that
are legible about it—it’s approximately the size of
my hand and it’s tapered so that it can sit in that other
one. And then there are some iconic things which, if I know that
language, then I know that it’s recyclable and there’s
a brand. I mean, you’re right. But when I examine this cup
I see that there actually are a lot o things about it that are legible.
And I wonder what more you could know. That’s probably further
down the line in terms of strategies.
CS:
Traces are an important part of slow design. One of the things I’m
hoping to start up in the fall is this 'open-source' design project,
where the processes of designing a product will be comprehensively
recorded online, with a web log being the primary mode of communication
between designers. So that you can look at the seed of the idea,
how it evolves and into the deeper prototyping and exploration,
and finally into a real product. But another important product will
be a kind of traceable multimedia document of design process that
will be a resource in and of itself. I think it’s one of the
things that’s missing in our experience of design objects
and environments, especially as far as designers and students of
design are concerned.
SP:
It would interest those who do that, or those who are fans. But
I just use it, I don’t care. Unless the story of it is compellingly
told. Then I’m interested, because it adds to my experience
of using the thing. Otherwise it just gets in my way.
CS:
it’s not visibly imbedded in the cup anywhere.
SP:
It could be. A bar code is imbedded with a lot. I can find out what
lawsuits Volvic is involved with by scanning that bar code right
there. There’s a project that’s out there that does
a search when you scan any bar code.
CS:
So it’s basically that the designer who created it wrote a
query, right?And its not that the bar code contains that information,
it’s that the bar code triggers that query. Yes, that could
be a nice way of writing more information onto designed objects.
...
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